We are not asking that anyone get involved in network marketing and change everything immediately. We are however, suggesting that people consider the addition of the right home-based Network Marketing business starting their journey of financial success in a different direction. Having a home-based business is not a new concept. Network Marketing is not a new concept. Having a home-based Network Marketing business is not a new concept. However, never in the history of our country has the concept been so prevalent and is fast becoming the norm rather than the exception!
The reason is very simple. Our concept is providing American’s with what they want; control of their time and financial opportunities proportionate to their abilities and effort.
With the right home-based Network Marketing business, one has all of the benefits and advantages of a home-based business and unlimited financial opportunity usually associated with a large traditional business.
Employees and Debt Rather than having several employees working with other employees under one roof for the benefit of someone else’s company, with Network Marketing, we have a bunch of home-based business owners, working under their own roof, networking with other home-based business owners, all working for their own companies. This concept provides an incentive and opportunity of multiplication and duplication for each home-based business owner equal to or greater than that of the owners of traditional businesses with multiple employees and locations, with out all the hassles associated with traditional businesses! It requires no debt, no employees and no complicated administrative procedures. With Network Marketing, we work with and for other people and other people work with and for us.
What is Network Marketing? When you purchase a product or service, usually over 50% of the retail cost is associated with marketing! That would be any cost associated with getting someone to buy the product plus any cost incurred once it is produced by the factory. With Network Marketing, the products are shipped directly to the consumer from the factory. Those monies normally associated with marketing are paid to several home-based Network Marketing businesses owners which had previous network marketing or internet marketing influence in the referral of the customer!
Are the products less expensive? Most customers will not buy inferior products and there is limited benefit to paying a little less for a product on the short run. Let’s assume that you sold yourself a product, ordered it from a Network Marketing company and in return the company paid you a 50% commission or rebate. In effect you’ve saved 50% on the products you purchased. That may save you a few dollars. Although saving money is important, the concept of earning money on products that we are already buying is far more exciting.
The concept is to redistribute the marketing dollar!
Imagine having a network of thousands of customers purchasing quality products or services each month where you receive a few dollars per month for each customer! Remember, these are products or services that we are all already buying, or should be, and this is money that is normally paid to others. In essence, the simple process of referring other customers who also refer other customers to a Network Marketing company, presents an opportunity for a redistribution of the wealth to you and I, the consumer!
Traditional Marketing versus Network Marketing A traditional company would typically have a Vice President of Marketing with several regional managers reporting directly to them. Those regional managers would recruit, hire, train and manage several area managers who, in turn, would each recruit, hire, train and manage several sales representatives. The sales representatives are then responsible for selling the company’s products or services.
Plotted on a piece of paper, the shape of the traditional organization would look like a triangle or pyramid. It’s quite obvious that the higher the level the higher the pay and that there is less room at the top for advancement. It is also evident that it is mathematically impossible for each and every sales representative or employee to rise to the top regardless of how good a job they do!
The Difference First and foremost, Network Marketing is different. Each individual starts at exactly the same level – at the top of their own organization, has exactly the same opportunity as everyone else and is compensated in directly proportion to the activity or success that they have had an influence in generating. Secondly, one doesn’t need to be a sales person to reap the level of financial benefits normally associated with company owners, sales managers and marketers. Thirdly, in Network Marketing we work with, when and for whom we choose. And last but not least, different than in a traditional company, we only work for ourselves and those whose activity generates income for us! We may also choose to work with those which we are generating income for, because, in most cases, they don’t make money unless we do.
How does it work? In Network Marketing, there are customers and also independent representatives who operate as a home-based business. The customers may also be independent reps. Independent reps can earn management positions if they so desire. Different than in traditional business, each independent representative is given the opportunity and responsibility of both recruiting customers and other independent representatives. Each independent representative is owner, president, and vice-president of marketing for their own home-based network Marketing business.
Network Marketing is a word of mouth business. By spreading the word, the network marketing marketer identifies others who desire to be customers and or independent representatives (home-based business owners). The independent rep helps those newly recruited independent reps build their own home based business by helping them identify other customers and independent reps who desire to own their own home based network Marketing business. In a mature organization, it is normal for there to be 50-100+ customers for each customer/independent representative that you personally refer! Through this duplication and multiplication process each home based business owner can recruit and sponsor a few customers and/or independent representatives and, as a result, generate a sizable organization of consumers and marketers.
Referring Does this sound like a foreign and awkward activity to you? How many people have you referred to your favorite restaurant or to your favorite movie. How many more have gone because the people you told enjoyed the restaurant or movie and told someone else who went? How much did you get paid? We are all already referring customers everyday! It is just that most of us don’t get paid for it.
The question is not whether we refer customers, the question is whether we are getting paid for the activity!
In network Marketing, customer/independent reps receive an income for “marketing” the products for the company simply by referring other customers! Normally, we receive compensation through 5 – 10 generations of this duplication activity. In addition, there are usually additional performance and leaderships bonus compensation structures! Assuming an association with the right company: Network Marketing is the one of the very few processes I know of where you will earn in network marketing relation to your ability and effort with virtually unlimited potential! Although most people are looking only for a few hundred or few thousand of supplemental monthly income, I personally know, know of, or have met a substantial number of people who earn several tens of thousands of dollars per month from their home-based network Marketing business!
Choosing a Safe Business Opportunity Once it has been determined that a home-based business is appropriate, and further determined that a home-based Network Marketing business is even more appropriate, the real difficulty is in determining which network Marketing opportunities to become involved in. Without experience in the industry, unless you’re extremely lucky, it is next to impossible to pick a winner on the first try! Unfortunately, it seems that experience in the industry is not always sufficient for the proper evaluation of a network Marketing opportunity. As is the case with traditional business, there are good opportunities and bad opportunities. As is the case with traditional business, unfortunately many people let their emotions cloud their rational judgement when it comes to evaluating a network Marketing company and/or business opportunity!
Evaluation Process There are certain criteria which must be used rationally when one does an evaluation. Technically, these could be divided into two categories: absolutely necessary characteristics and desirable characteristics. For me, the desirable characteristics are also necessary, therefore, I will not distinguish between the two and will address them in no particular order.
Competent Company Management Team Normally it is very difficult for us to know any more about the network Marketing company’s management team than what they tell us themselves. The evaluation of the management team only becomes an issue with a new company! If a company has been in business three to five years with a well documented and stable growth record, we really don’t need to waste our time. New network Marketing companies are starting up at a higher rate than ever before. It seems that every person who has ever been successful at network Marketing wants their own company. Surprise, running a network Marketing company is traditional business and new network Marketing companies fail at near the same rate as traditional businesses!
Age of the Company
The most common mistake made by the masses is getting emotionally tied up in the “ground floor opportunity” pitch which caters to our “greed” and the “fear of loss”! If a person is determined to get involved with a new network Marketing company, they should do so because they understand totally the market for the product(s) and the experience of the management team. Being on the ground floor is usually not best because a majority of new companies will fail. Even if the new company does succeed, there will be many adjustments and changes during the initial growth and there usually is a lack of proven marketing procedures, materials, and training support. The attrition rate is usually much higher during those first years because most individuals are not emotionally flexible enough to accept the changes and turmoil. A network Marketing company experiences four basic phases of growth and market penetration. The risk of the company failing during phase one (usually first 3-5 years) is 10-20 time greater than in phase two. Contrary to popular belief, it usually is far better to be involved with a network Marketing company after they’re entered phase two. The risk of their failure is negligible. Their success indicates that their products are acceptable and that their marketing procedures and materials work! Then, either fortunately or unfortunately, our success depends only on ourselves!
Remember, the Vehicle must never be the limiting element in our success!
No Major investment With the right network Marketing opportunity, one should be able to start their own home-based business for hundreds of dollars, rather than the normal thousands, tens of thousands, or hundreds of thousands of dollars usually associated with other traditional businesses which have any serious financial potential!
No Inventory, No Receivables, and No Collections I will not spend time on these. If you have ever experienced them as an owner, they need no explanation.
No Employees Employees require a tremendous obligation from the business owner; mentally, emotionally and financially. With network Marketing, other independent distributors in our organization, while working their own home-based business, supply the same benefit to us as employees would to a traditional business. We have no payroll, no benefit overhead, no space requirement, and no management duties other than a moral obligation to help others in their business just as others will help us.
Residual Income – Persistency Unless you have been a successful network marketer, insurance agent or marketer, author or actor, it is really difficult to understand the tremendous benefit of residual income.
Starting on a part- time basis, a sincere person or couple with desire and persistence can, within a three-to- five year period, build a meaningful residual income to last a lifetime and then some.
Building a residual income is a little like flying a big jet. It takes a significant amount of fuel to get it off the ground, but once it has reached altitude, it can throttle back and fly on a fraction of the fuel needed for takeoffs. The big difference is that a residual income can “fly” seemingly forever with a little refueling along the way. The income stream can be passed from generation to generation.
All the other benefits of network Marketing, such as control, opportunity, and flexibility are important, but Residual Income is the essence of network Marketing!
Experience has taught me that many more people propose to have Desire and Persistence than actually demonstrate it. The purpose for this communique is to identify Individuals who sincerely want more Success in their life but don’t seem to have the right Vehicle for their journey. If you are one of the few, then I invite you to investigate a home-based network Marketing business opportunity which would allow me to work with you and for you, in order that we both achieve our Success goals. If any of this makes any sense to you and you would like more information, use if for your success. If you would like a bio on my experience and qualifications, just ask. Thank you for your time, your most valuable asset!
Why Consider Network Marketing As Our Home-Based Business?
Some Important Advice to Help One Find a Legitimate Home Based Business on the Internet
In looking on the internet for a legitimate home based business of your own, you must first learn to discern between the good and the bad home job situations out there – and remember to focus on the kinds of businesses that intrigue you after that. To help you do this, here’s a short list of some important things:Use keywords wisely – Broad, general terms such as “working from home employment” will bring you bogus jobs by the hundreds – all going no where. Instead, use key words such as, “telecommuting” in place of “working”. This will take you to the sites that have honest home employment opportunities, and save you the hassle of wasted time.Baits and empty promises scammers use – Typical quick-money job scams include marketing businesses that offer to help get you started with their program – which they claim will make you rich within a month! The catch is, after you’ve scraped together enough money to buy a costly “words of wisdom” kit – it always fails to live up to its promises.Another common victimizing scam, is the ad for the job that solicits you to join their job pool employment list. They bill themselves as an exclusive company, overloaded with work due to their ever-expanding client base, which demands more production every day. And as fate would have it – they are seriously understaffed as far as having enough competent employees to do the work. The implication is clear – if you’re smart you’ll jump at the chance to be on this magic list. And last, they throw in a hint of the huge amounts of money just waiting to be made by those who join them – for a monthly fee, of course.Victims finally get suspicious when months go by – and they’re still waiting to get their first assignment. This is due to a lack of both a client base, and minimal or no workload at all. Or they find out they’re expected to “under bid” competing members for every job on the list, and the winner gets the prize of working for ridiculously low wages. But one of the biggest clues someone’s been scammed, is when he contacts a client to sell himself for an assignment – something else he didn’t see in the ad – and learns that the client hasn’t posted any jobs to that list for over 10 years.Usually after the fact, a person finds out that the legitimate job databases are out there, and free to join. So if you see an offer online promising you the moon for a fee – avoid them like the plague. The only people who will meet any financial goals in regards to lists like this, are the scammers who thought them up.Keep in mind that this scam – along with many others – will try to get the job seeker to sign the deal by including a few “official testimonies” from “members” supposedly on the same list. These come complete with glossy photos of middle aged people at some beach, extolling the virtues, the easy work, and of course the huge income they’re making now – thanks to the honesty of whoever the scam company is in their particular case.So to summarize, you would be smart to always investigate anything of interest to you, before leaping into it. This is easily done online by searching a company’s name and looking for any bad reviews, victim scam stories, or shoddy business practice reports that may be floating around the web on them.Now that you are educated in the things to dodge, here are some things to seek:Home data entry: Always high in demand by the self-employed, home based data entry jobs are limited – and you’ve likely guessed by now, most of the many advertised online are rip offs. If you want to find one and don’t mind a possible wait, make daily trips to the free job search engines, and use your direct keywords to look for them.A well-kept secret, but one of the most valuable tools for home based business information, are the blogs that are devoted to that exact subject. You’ll be given priceless tools to help you, such as links to the authentic job sites, lists of real job databases, and some information and websites of employers who hire out privately for all sorts of work – work that can become an eventual home business to someone who wants it, and has their own computer and the internet at home. You’ll also be given the run down of any past, present or recently discovered frauds to watch out for.Blog for cash – Blogs are simple to use, even for a first timer – and free to set up at many web host sites. It’s a very simple way to start small amounts of cash flow trickling in. You can write about anything you want on your own blog, but to make the money you have to be willing to allow advertising to run on it continuously. The way it works is for every visitor to your blog who clicks an ad link, you get paid a portion from the advertising sponsor of that ad. Some places give you ads for free to start you off, and some you have to pay for. If you have a lot of traffic, there is always the chance a company will want to sponsor you with free advertising for your blog, as well.Freelance freedom – If you have any sort of talent for writing, and a few hours during the week to devote to it, you can join an online freelance writing company and get paid to write SEO, and other types of articles – and for decent beginning writers wages. You won’t get rich overnight, but it’s a great way to make extra cash – and also a perfect venue in which to start a portfolio as a budding writer. The best news is, you can do all your work – from research to submission – from your computer, as long as you have an internet connection.This should help clarify a few things about looking for a legitimate home based business of your own. Just remember to do your research beforehand, and also keep in mind that for every honest company with an online home business proposition to offer, there are three more out there waiting to try and put one over on you.Owning a legitimate home based business is very a lot of possible. We have the answers to how you can own a home based business without putting a lot of (if any) money into it.
The Real Reason Why Small Businesses Can’t Get Approved for a Loan
Oh no, not again. Yes, that’s right, I’m not going to go there… at least not for today. There’s no shortage of excuses and reasons why small businesses can’t get approved for business loans. It never fails to amaze me the coverage this topic gets especially when the national economy goes into recession or when major political races are at stake. Yes, I agree that small business growth and success is the economic back bone of the US and also, that more than 60% of the US workforce are employed by small businesses. But where I get off the group think is when it comes to the lack of financing for a small business with a business loan. In this article, let’s explore the REAL REASON that small business don’t qualify for loans and the truth may even surprise you.It’s Deeper Than Statistics
I love numbers and even better, I love reading financial statements and the notes. The love for numbers did not become a passion for me in the world of small business lending until I came to understand that the financial statements tell the story of a business. Similar to the story behind the financial statements, there’s a story behind the statistics stating that small business owners can’t get approved for loans especially if they’re of a certain ethnic group, gender, and / or industry. I’m not completely washing away the reality that there’s a shred of discrimination in our world… hey, we live in a broken society with broken people. However, a large part of this thinking (small business owners can’t get a loan because of skin color, gender, etc) is just simply untrue. I’ve been on both sides of the fence so to speak in the world of small business lending. I’ve worked for a big bank, and I’ve worked for a not for profit community development financial institution and it’s always the same. The number one reason why small business can’t (and don’t) get approved for loans is due to the considerably large operating risk that exists in these businesses.Operating Risk: It All Starts with You
What does operating risk mean? Well, here’s a question to bring some clarity. What speaks more to sustainability: a business that’s been operating for at least one year or a business that’s still in the owner(s) mind? I’d go with the first option. Operating risk means that you have and continue to execute on your business plan(s) and that the business is cash flow positive (i.e. returning a sustainable profit margin to cover costs and make you money). Here’s the sad truth: not many small businesses get to this point. Most if any, within two years are still trying to figure things out. OK, granted, there are levels to this particularly when you observe the diversity of businesses. However, I’m speaking to the ones that endeavor to obtain a business loan.In closing, I offer a couple of ways to minimize your operating risk and increase your chances of getting approved for a loan. (1) Grow tough skin and learn to survive. The game of business is one of survival. Most days, things will not go your way and you just have to stay the course, be adaptable, and stay true to the business mission. (2) Never forget the 3 P’s – Production, Processes, and Personnel. Become efficient in the production of what you offer for sale, create and put in place processes to enhance production efficiency and ultimately the customer experience, and finally, hire, train, and invest in people who share your vision for the business.